Followers of the Race for Life’s social media were stunned yesterday when a tweet appeared which was (almost) honest.

After years of deliberately misleading followers by failing to let them know that not a single penny of their entry fee goes to fund research, they tweeted; “remember, your entry fee can’t beat cancer – only you can.”

While still not stating the full facts, it is about as honest as Race for Life have been in years about how much of the income generated by the event actually funds research (and not the gravy train it has become).

For clarity, none of the entry fee funds research, none of the merchandise sales fund research, none of the commercial sponsorship funds research, none of the local authority support funds research, and an unclear amount of income raised via individual fundraising funds research (definitely less than 79% although Cancer Research UK have yet to reply when asked).

In the Race 4 Truth, Cancer Research UK are lagging behind.