Tag Archives: Louise Holland

IN THE RACE FOR TRUTH, WHO DO YOU BELIEVE?

It has been said that the truth is consistent. It has no need to keep changing its story because it has no need to. It is the truth.

By contrast, lies often change over time. Details are difficult to recall when they are made up and variations to a story, and details therein, expose it for the fiction it is.

In the Race for Truth, it is Jim Cowan versus Cancer Research UK. Who do you believe is speaking the truth about the creation of the Race for Life?

Jim Cowan.

Created the Race for Life in 1993 following his own father’s cancer diagnosis.

Launched the Race for Life in 1994 in Battersea Park in London.

Had the Race for Life stolen by Cancer Research UK employee Jill MacRae (nee Baker) in the winter of 1994/95.

His story has never wavered. His facts have never changed. His position is supported by documentary evidence and by witnesses.

Cancer Research UK.

In 1993, the Event Manager at the Imperial Cancer Research Fund (CRUK’s former name), Jill Macrae (nee Baker), wrote to Jim saying she was looking forward to meeting him to discuss his proposal.

In 1994, Jill MacRae confirmed in writing on Imperial Cancer Research Fund letterhead about the Race for Life; “Mr Cowan came to us with the original idea.”

In at Athletics Weekly article in 2000, Cancer Research UK’s Louise Holland claimed of the Race for Life, “the concept came from a series of run and walk events in the USA.”

In the same 2000 issue of Athletics Weekly an unnamed CRUK spokesperson claimed the Race for Life, “originated from Walk for a Cure.”

In the Glasgow Herald in September 2000 an unnamed CRUK spokesperson changed the story again to claim it; “originated from Race for the Cure.”

An OnRec article in March 2005 reported that Louise Holland had been awarded Motivator of the Year. She now claimed to have, “led and taken forward the Race for Life since it started in 1984.” (Note: It didn’t actually launch until 1994).

In 2008, Nottingham Trent University graduate Louise Holland was awarded with that university’s Alumnus of the Year Award although, strangely, she was now claiming to have taken over the running of the event in 1995.

In November 2013 Jill MacRae contacted Jim Cowan via letter and social media claiming she had never heard of him and that she was the originator of the Race for Life. Later that month she contacted him again repeating her (false) claim.

Also in November 2013 MacRae edited the Race for Life page on Wikipedia claiming the event was created by her and Jane Arnell (a colleague at Imperial Cancer Research Fund at the time).

In December 2013 Jim Cowan responded robustly to MacRae’s correspondence. He never heard from her again and her false claim was removed from her social media profiles.

Also in December 2013, Jim Cowan provided evidence to Wikipedia that he had created the Race for Life. The page was amended accordingly with a link to the evidence (a 1994 letter from Jill MacRae).

In 2016 an undated interview with Jill MacRae was uncovered in Informed Edinburgh. When asked, “can you tell us a random fact about yourself?” her reply was, “I created the Race for Life and organised the very first event way back in 1993.” (Note: It was not launched until 1994. You would expect the person who created the event to know that).

In the same interview with Informed Edinburgh, MacRae was asked, “describe yourself in three words,” to which she replied, “creative, inquisitive, determined.” She has certainly demonstrated her creativity with her false Race for Life claims.

In 2017, Cancer Research UK officially stopped citing any origin or creator for the Race for Life, instead adopted a stance of, “not publicly crediting anyone.” (Note: “publicly”).

Despite this, in 2018, CRUK National Events Manager, Annette Quarry, cited yet another origin for the Race for Life, this time “the original pilot was from the American Cancer Society.”

In 2019, CRUK overruled Quarry stating (again) they “do not credit anyone.”

In 2020, following an ‘internal inquiry’ CRUK’s Simon Ledsham claimed to have, “exhausted all reasonable lines of enquiry” and to have been, “unable to find any solid evidence which supports Jim Cowan’s claim to be the sole originator of Race for Life.” An inquiry which actually ignored solid evidence and did not talk to witnesses. An inquiry which CRUK refuse to open to public scrutiny. We can only wonder as to why that might be?

Jim Cowan.

Since 1993 has stuck to a single story, one supported by documents, by witnesses, by facts.

Cancer Research UK.

Ever changing stories, ignoring clearly false claims by former and current employees, hiding behind an ‘acknowledge no one’ line, providing no evidence, no witnesses, and refusing to allow public examination of their so-called inquiry.

In the Race for Truth, it is Jim Cowan versus Cancer Research UK. We know who we believe. What about you?

In the Race 4 Truth, Cancer Research UK are lagging behind.

A CAREER BUILT ON A BAREFACED LIE

In 1993 when serial fundraiser Jim Cowan’s father was diagnosed with terminal cancer, he came up with the idea for the Race for Life and he took the idea to Cancer Research UK (then called Imperial Cancer Research Fund – ICRF) and their Head of Events, Jill MacRae (nee Baker).

The proposal was simple; Jim would organise the event at a growing number of venues every year beginning with a central London run in the summer of 1994. 

What followed saw Jim written from the event’s history by MacRae, her successors at Cancer Research UK (CRUK), and by the charity itself; while MacRae built a career in the sector on the back of falsely claiming the idea as her own.

Jim did organise the 1994 Race for Life, staged in Battersea Park, and then began work on expanding to six venues in 1995 and twelve in 1996. However, before he could proceed he received a phone call from MacRae informing him that his services were no longer required. 

Jim sought legal advice to be told that an idea could not be copyrighted and that therefore there was nothing he could do. Frustrated and angry but seeing no alternative, Jim turned his mind to other ideas and projects; ideas and projects that have raised many millions for a range of other charities.

The Race for Life went from strength to strength growing into the event Jim forecast his idea would become. Unfortunately, his name was whitewashed from its history with CRUK choosing to tell a range of different, false stories about the event’s origins.

Meanwhile, MacRae had started claiming that she was the creator of the Race for Life. On the back of that barefaced lie, she went on to build a successful career in the charity sector.

But then something happened, something that could not have been predicted in 1994. Social media arrived and exploded. Suddenly, MacRae’s friends were asking her who Jim Cowan was? Why was he appearing on Linked In, Facebook, and elsewhere claiming to have created the Race for Life when MacRae had (or so they thought)?

Boxed into a corner MacRae gambled that, over twenty years later, Jim would have none of the original paperwork. She wrote to Jim brazenly accusing him of falsely claiming what she described as her idea, insisting he stop doing so. She claimed she did not even know who Jim was, that she had never heard of him. She copied in former colleagues from CRUK, effectively making her accusations libellous by sharing them in print. She also edited the Wikipedia page for the Race for Life, amending it to give her and former colleague Jane Arnell as the originators of the event.

Jim responded in robust fashion, reminding MacRae that she had actually written to him acknowledging the event was his creation, stating how excited she was at the prospect of meeting and working with him. He added, “It also appears that at some stage you made a conscious decision to claim the idea as your own, whether by misleading your colleagues at the ICRF or with their collusion is unclear.” He then made it clear that Macrae, “should be advised that should you continue to make false accusations against or about me and which may lead to personal and/or professional damage I will defend myself and my reputation vigorously.”

Jim also contacted Wikipedia, providing evidence as to his truth (and therefore MacRae’s lie) and they promptly corrected the page to reflect facts.

Jim has not heard from MacRae (or her colleagues) since and, following Jim’s robust response any claims to her being the creator of the Race for Life disappeared from her social media profiles. Unfortunately for her, it is the nature of the internet that a lie once told cannot be taken back and stories continue to emerge of her making her false claim.

However, the damage was done. Cancer Research UK continue to refuse to recognise, let alone thank, Jim for his incredible creation. Their current position is that they credit no one, a somewhat ridiculous position given that for the previous 25 years they have credited a range of different (incorrect) origins for the event. Given they have admitted that they have no records from the event’s beginnings, suspicious in itself, how they could make these various claims is anyone’s guess.

It is also worth noting the hypocrisy of an organisation always happy to accept recognition from others but who refuse to give the recognition due to Jim.

And what of MacRae? 

Her lie certainly enhanced her CV and has not held her back in her career since. After leaving CRUK in 1996, according to her Linked In profile she has worked in a range of high profile roles:
British Lung Foundation (Fundraising Manager)
National Autistic Society (Fundraising Manager)
PZA Consulting (Associate Consultant)
Blether Media (Director)
AmbITion Scotland (Specialist Advisor)
Scottish Women In Business (Committee Member)
Visibility (Fundraising & Business Development Manager)
Barnardo’s (Business Development Manager and, currently, as Acting Assistant Director Business Development)

And, while MacRae’s suspect CV has done her no harm (if she has lied about the Race for Life, could she have other fictional episodes recorded?), Jim’s honest CV has been brought into question when Cancer Research UK told a prospective employer fact checking his CV that they had “never heard of him.”

It is a tale of a man whitewashed from the history of the hugely successful event he created and who has then subsequently been lied about and ignored; and a tale of a woman who stole that idea and who has built a successful career on the back of that barefaced lie.

In the Race 4 Truth, Cancer Research UK (and Jill MacRae) are lagging behind.

FURTHER READING:
How The Race For Life Came About
Cancer Research UK Refusing To Correct Twenty Five Years Of Lying About Race For Life
Were False Claims About Who Created The Race For Life Fraud?
Race For Life on Wikipedia
More Evidence Emerges Of The Potentially Fraudulent Claim As To Who Created Race For Life
Hypocrisy Is Deeply Embedded Within The Culture Of Cancer Research UK
New Cancer Research UK CEO Will Continue The Hypocrisy Of Her Predecessor
Jill MacRae’s Linked In Profile
How Cancer Research UK Lie Cost Race For Life Creator A Job Offer

CANCER RESEARCH UK REFUSING TO CORRECT TWENTY FIVE YEARS OF LYING ABOUT RACE FOR LIFE

For 25 years, Cancer Research UK have lied about Jim Cowan and the creation of the Race for Life. Their lies have cost him the recognition and thanks he so thoroughly deserves and have even cost him a job offer. 

Sadly, even though they know the facts, rather than correct 25 years of lies, they have chosen to simply pretend the lies never happened and have assumed a stance which continues to exclude Jim from his rightful place in the event’s history.

The problem with falsehoods, with lies, is that eventually you forget what you claimed and claim something else entirely, catching yourself out. And, of course, you have no evidence to support your fiction because it is just that, fiction. No records of discussions, of meetings, of correspondence. Because they don’t exist.

Indeed, in recent correspondence, Cancer Research UK acknowledged that they have kept no records from the creation and launch of the landmark fundraising event. But, ever keeping their heads in the sand when confronted by facts, they declined Jim Cowan’s offer to meet with them and share copies of documents from 1993 and 1994 which clearly evidence the idea was his and his alone.

But how many lies have been told in that quarter of a century? We have no way of knowing! So, interested in checking out Cancer Research UK’s false claims, Race 4 Truth carried out a little research which has exposed a story which, as such fictions do, keeps changing. There may be more and different claims, but in less than one day’s digging, this is what we uncovered:

1994

In a letter from Jill MacRae, its then National Events Manager, what was then the Imperial Cancer Research Fund (ICRF) credited Jim Cowan with coming to them with the original idea for the Race for Life. This was the last time they were honest about who created the event.

1995

After severing all ties to Jim Cowan, Jill MacRae started to claim she came up with the Race for Life herself. It would appear that ICRF/CRUK believed her. She went on to build a career on the false, probably fraudulent, claim and is currently the Business Development Manager at Barnardo’s.

2000

In an article in the 19th July issue of Athletics Weekly, an ICRF spokesperson claimed that the Race for Life was based on, “a concept from America called Walk for a Cure.” In the same issue of Athletics Weekly, a letter from Louise Holland, ICRF’s Race for Life Director, stated, “the concept was taken from the Susan Komen Foundation.” They couldn’t even keep their lies consistent for a week

2013

In November of 2013, Jill MacRae contacted Jim Cowan via Linked In and email threatening legal action if he did not stop claiming to have created the Race for Life. Supported by Jane Arnell, Tony Elischer, and Sarah Guthrie (former colleagues of hers at ICRF/CRUK), she claimed they were all “shocked” by Jim’s “misleading claims.” MacRae claimed to have never heard of Jim Cowan and asserted that her colleagues had not either. The 1994 letter from Jill MacRae to Jim Cowan puts the lie to that lie. Over the past year, we have shared more evidence that includes correspondence to and from Jill Macrae to support Jim’s position and which debunks MacRae’s lies.

Also in November of 2013, Jill MacRae amended the Race for Life entry on Wikipedia to state; “Race for Life was created by fundraisers Jill MacRae (nee Baker) and Jane Arnell at what was then the Imperial CancerResearch Fund.” At Jim’s request, supported by evidence, Wikipedia amended the page to show the truth, that the creator of the Race for Life was him.

On 12th December, Jim Cowan responded to Jill MacRae’s threats stating; “To say that I am surprised at both your claims and you accusation would be an understatement. Your cynical duplicity in laying claim to the original idea is preposterous and your accusation that my own claims are untrue is a gross misrepresentation of the facts.”

Jim has not heard from MacRae, or her colleagues, since. Why not, we wonder? Interestingly, MacRae has since removed the false claim from all of her online profiles. We wonder whether she still uses the lie on her CV? That, of course, would be fraud.

2016

Jim Cowan was advised that the website ‘Informed Edinburgh’ had carried an article titled ‘Spotlight on Jill MacRae’ in which she stated; “I created the Race for Life and organised the very first 5K event way back in 1993 (sic), when I was National Events Manager at what is now Cancer Research UK. The article was removed after Jim contacted the website advising them that, “Ms MacRae knows this not to be the case” providing evidence debunking her lie.

2017

In May 2017 , Nicki Ford from Cancer Research UK stated, “We do not publicly credit anyone with originating the event.”

In September 2017, Cancer Research UK’s Chairman, Prof. Sir Leszek Borysiewicz, stated, “We do not credit anyone with originating the event.”

It would appear that, unable to prove any of the previous claims Cancer Research UK and, primarily, Jill MacRae had made about the creation of the event (how could they?), the policy was now to simply shut up and claim nothing.

2018

Maybe she didn’t get the memo shared by Ford and Borysiewicz, or maybe it was just time to change the claim again, but in May 2018, Cancer Research UK’s current National Events Manager, Annette Quarry, stated that the original pilot was from yet another different source, this time the American Cancer Society.

2019

We had hoped that Cancer Research UK’s new Chief Executive, Michelle Mitchell, might take the opportunity to put the record straight and restore some of the charity’s missing integrity. Unfortunately not. Despite Jim’s offer to meet her and provide her with documentary evidence, she ducked responding herself, delegating the task to her Complaints Manager, Graeme McCluskey. He used the excuse that the organisation do not have any internal records of Jim’s involvement with the Race for Life. In place of taking the opportunity to view and discuss evidence, Cancer Research UK have kept their collective heads buried deep in the sand. An opportunity to correct 25 years of lies was passed up; no corrections, no apologies, just very deliberate ignorance of the facts displaying a complete absence of integrity

We now wait with baited breath for the next claim as to the creation of the Race for Life. There are two things we know for sure though:

  1. While CRUK’s story has kept changing, Jim Cowan’s has remained consistent throughout.
  2. While CRUK and their various employees (current and former) have offered no supporting evidence for any of their claims, Jim Cowan has. Race 4 Truth will continue sharing that evidence over the coming weeks, months, and years.

Here is another fact for Cancer Research UK; the truth is consistent, it has no need to vary its story in the way that Cancer Research UK’s fiction has. Jim’s truth can be proven. Their lies cannot. 

Ask yourself, who do you believe? Jim Cowan or Cancer Research UK?

In the Race 4 Truth, Cancer Research UK are lagging behind!