Jim Cowan, the man who created the Race for Life, has written an open letter to Cancer Research UK’s CEO, Michelle Mitchell.
The letter is in response to the charity’s claims that it has run an inquiry into the origins of the Race for Life and the finding that, “the origins of the Race for Life are not clear.”
Race 4 Truth has previously shared articles on the inquiry highlighting its flaws, which included not even bothering to talk to witnesses, one of whom was working at (what was then called) the Imperial Cancer Research Fund at the time, and of ignoring documents on their own letterhead which confirm Jim as the event’s creator.
We share Jim’s letter here in the hope that, at last, justice will be done and he will receive the recognition he so rightly deserves, albeit a quarter of a century late.
On 23rd December last year, we told you about Cancer Research UK’s (CRUK) astonishing new claim that they had held an inquiry into the origins of the Race for Life and, having “explored all reasonable lines of enquiry” they had been “unable to find any solid evidence which supports his (Jim Cowan’s) claim to be the sole originator of Race for Life.”
At the time we described it as a ridiculous claim. Why? – Because CRUK had failed to contact Jim Cowan to ascertain what evidence he might hold. – Because CRUK had failed to consult numerous witnesses who would tell them the origins of the event. – Because they had excluded numerous external parties. – Because CRUK had previously admitted to having no documentation from the early years of Race for Life.
Given the above ‘oversights’ it is difficult to see how the inquiry, if it even happened, could have been anything other than lip-service aimed at continuing the charity’s long-term denial of the facts aimed at justifying their continued refusal to give Jim Cowan the recognition he rightly deserves.
Despite the experience of over 25 years telling him it would probably be a waste of time, Jim Cowan decided to contact CRUK. Either, by some miracle, they would finally accept the facts so evident to everyone else who has seen them or, more likely, the claimed enquiry would be exposed as yet another work of fiction among so many others. Fiction created with the sole aim of covering up the truth.
On 23rd December Jim emailed CRUK sharing links to numerous documents via Google Drive. These documents are all in the public domain, free to view on this site and included: – His 1993 letter to the charity proposing and outlining the event. – A letter on the charity’s letterhead, signed by their then Head of Events which clearly stated that he had “come up with the original idea.” – A letter from their own Jill Baker following on from Jim’s proposal and confirming their initial meeting. – Evidence of the many various incorrect claims as to the origins of the event made by CRUK and their staff over the years. – Evidence exposing Jill MacRae’s (Jill Baker’s married name) fraudulent claims to being the creator of the event. – He also informed CRUK that he could produce witnesses who were present in 1993 and 1994 whose evidence would support the facts he was presenting.
The first reply, dated 18th January, was simply to say that CRUK could not access the files on the Google Drive.
Jim replied to this email providing further links adding that he was cynical about the inquiry as it had never been mentioned in any previous correspondence. He wondered: – If it had taken place prior to that correspondence, why was the inquiry not reopened in light of Jim’s offer to meet and share documentary evidence (in 2017 and 2019), evidence any inquiry could not have seen? – If after that correspondence, why was Jim excluded?
On 8th February, CRUK eventually replied, ignoring these questions and simply stating that having reviewed the documents Jim had provided they had not changed their view that the origins of the Race for Life were “not clear.”
On 9th February Jim replied thanking CRUK for their “not unexpected” reply. He stated that it was; “disappointing, but not surprising, that CRUK shows no interest in talking to any of the witnesses who will support my position; something which only strengthens the belief that the aim of the charity’s investigation was not to uncover the truth but to continue denying it.”
He went on; “Beyond speaking to witnesses, might I suggest that if the charity is not acting dishonestly and without integrity, one of the ways to evidence this would be by sharing your investigation, including all of the ‘evidence’ considered? Indeed, any enquiry worth its salt would seek to have full transparency so as not to undermine its findings.”
He then added; “I would be very interested to discover what ‘evidence’ might exist that trumps a clear statement from your own Head of Events stating that the original idea was mine. And if anyone is accusing me of being dishonest in my claim, it is a cornerstone of any worthwhile justice system that I be allowed to defend myself against my accuser.”
He then finished saying; “I look forward, albeit without much hope, to receiving a copy of your investigation.”
Over three weeks later, the silence from CRUK is deafening.
In the absence of a response the only conclusion that can be drawn is that if an inquiry really did take place, it only served one purpose; to continue the cover up and to continue denying Jim the rightful and deserved recognition for being the person who created the Race for Life.
Here at Race 4 Truth we call on Cancer Research UK to open up their so-called ‘inquiry’ to public scrutiny. If it was genuine, what could they possibly have to hide? What could they possibly stand to lose? All without asking why any genuine inquiry wouldn’t seek independence from interested parties, CRUK included?
The truth, as we know, is consistent. And ever since 1993 when he first came up with the idea, Jim Cowan’s version of events has not altered. It has remained consistent, backed by evidence.
Lies, on the other hand, are rarely consistent. They alter to fit need. And, over the last 25+ years, CRUK and their employees have told a range of different tales, none of which are supported by any evidence. They have lacked any consistency and, conveniently, have no records of the early years of Race for Life.
Consistency supported by evidence versus inconsistency supported by lies, hypocrisy, and a refusal to face public scrutiny. Which do you believe?
In the Race 4 Truth, Cancer Research UK are lagging behind.
After over a quarter of a century of false claims, lies, hypocrisy, and covering for fraud, Cancer Research UK (CRUK) are now peddling a ridiculous new claim in order to prevent giving Jim Cowan the recognition due for creating the Race for Life.
In an email CRUK’s Director of Fundraising, Simon Ledsham, has made the claim that they had, “explored all reasonable lines of enquiry” and had been “unable to find any solid evidence which supports his Jim Cowan’s claim to be the sole originator of Race for Life.” The claim was repeated a couple of weeks later by CRUK’s Senior Press Officer Thea MacLeod-Hall in another email.
It is a ridiculous claim.
CRUK have previously stated that they have no documentation from the early years of the Race for Life. It is therefore unclear how their investigation was carried out or who was included.
If an internal enquiry, then it was flawed by having no documentation to refer to, and by excluding those, such as Jim, who could provide valuable evidence.
If an enquiry that included external parties, why was Jim not included? After all, they are aware that he does have copies of original documentation, including his own proposal letter and correspondence from their own staff. In addition, they are also aware that Jim could put them in touch with a number of witnesses who could verify the origins of the event. They should also be aware that Jim had even offered to sit down with Michelle Mitchell, CRUK’s CEO, with this evidence as recently as 2017; an offer which was ignored.
Therefore, the only conclusion possible is that their ‘enquiry’ had no intention of uncovering the truth. Their investigation was merely a smoke screen designed to give the impression of having tried to establish the facts while keeping heads firmly stuck in the sand and deliberately missing an opportunity to correct over 25 years of lies. And a crude tool with which to deliberately mislead anyone making enquires.
In the Race 4 Truth, Cancer Research UK are lagging behind.
We have exposed the lack of transparency Cancer Research UK has when it comes to where your donations go on numerous occasions. We have exposed the creative exclusion of certain income streams which give the impression that a higher percentage of funds raised support research than actually do. We exposed possible fraud, misinformation, hypocrisy, and more. Now, we turn our attention to how much of the money the public give to CRUK funds not research, but fat cat salaries. You may be surprised.
The Chief Executive’s salary alone (£240,000 + benefits) requires 18,000 people supporting CRUK’s “donate just £2 a month appeal” for twelve months each after ‘on-costs’ are applied.
Using that same calculation, how many people donating “just £2 per month” does it take to pay CRUK’s top earners?
Starting at the very top, CRUK’s top five earners receive over £1 million between them each year. Yes, you read that correctly. Over £1 million.
According to the 10 Percent Campaign, a further 219 CRUK employees earn over £60,000 per annum. This is up from 160 in 2013 and second only to Save The Children, and three times more than the next highest.
Let’s be kind to CRUK and assume that those 219 earn £60,000 and not, as is likely, more, meaning our calculation will be on the low side. That is still a whopping £13,140,000 every year, without on costs.
Let’s add the top five earners £1 million and then calculate on costs to understand how much CRUK needs to raise just to fund these positions BEFORE it funds any other jobs, offices, marketing……..oh yes, and research.
The figure is a mind boggling £24,745,000. Yes, you read that correctly, nearly £25 million, and remember our calculation is on the LOW side. Paying that amount would require over 1 million people to donate “just £2 a month’ for the full year. One million. Just to pay their top salary earners.
And these 224 employees make up less than 6% of CRUK’s total workforce of 3964. Again, yes, you read that correctly. Nearly 4000 people need paying, 224 at mind boggling rates, before a single penny funds the research you thought you were supporting.
And then, the cost of making that “just £2 a month” commercial, CRK’s other slick marketing, office costs, a legal team the size of which would make many corporates blush, and more, and more, also come before any research is funded.
When you donate your hard earned money, it is worth considering what you are supporting. Is it research into cancer or a large, slick machine, which misleads, misrepresents, and which acts both hypocritically and unethically, lying about the origins of its own largest fundraising event (the Race for Life).
In the Race 4 Truth, Cancer Research UK are lagging behind.
Having created the Race for Life only to see a member of staff at Cancer Research UK steal the idea and for the charity’s leadership to support a campaign of lies about the event’s origins (despite being offered evidence as to their claims being fiction), you could be forgiven for thinking that person would want nothing more to do with the charity sector.
Fortunately for a number of other charities that was not the case and Jim Cowan, the man who created the Race for Life, has successfully helped to raise £millions for other causes over the intervening years.
The sheer volume of fundraising events that Jim has been behind is too large to list them all here, the following being just a sample.
For example Jim turned the Poppy Run into a national series of events taking place in all four home countries as well as being the only fun run to be officially staged in Camp Bastion in Afghanistan. And armed forces charities further benefited through the creation of the People’s Run 2 Remember, another national series, organised nationally by Jim through a dedicated network of local organisers.
Indeed, if you have taken part in any event which included the term ‘People’s Run’ in its title, you have taken part in an event organised by Jim for the many good causes associated.
Beyond running, he organised the Rio Three Peaks Challenge events, modelled on the UK Three Peaks but using the mountains surrounding Rio de Janeiro and supporting street kids around the world.
From pub nights to dinners, from fun runs to challenge events, from local to national and international charities, Jim has created and managed hundreds of events.
And he has also tackled a number of challenge events himself to raise further funds. From completing the Three Peaks inside 24 hours to taking on Hadrian’s Wall non-stop in 31 hours, and completing the Fan Dance in just outside 4 hours to his current project, Challenge 72.
Challenge 72 will involve Jim and a friend, Aide Myatt, walking 72 miles, in under 72 hours, while each carrying 72lbs on their back, supported by four other friends. It takes place between 27th and 29th August and raises funds for the Grenfell Foundation supporting a community still struggling over three years on from the tragic fire.
If you would like to find out more about Challenge 72, which Jim describes as his toughest challenge yet, full details can be found at www.challenge72.co.uk along with a link to the Just Giving page.
After Challenge 72, what will come next for Jim? He doesn’t know yet. But you can be assured that despite the negative experience provided by Cancer Research UK’s theft of the Race for Life, he is far from finished supporting other important causes.
In the Race 4 Truth, Cancer Research UK are lagging behind.
While Race 4 Truth has issue with the organisation’s leadership, we feel for those members of staff affected by these cuts and send our best wishes to them all, together with our hopes that they all find new roles at organisations (hopefully with more integrity) very soon.
And wouldn’t now be a good time to have someone like Jim Cowan, someone with the ability to create such a new, groundbreaking, fundraising event on your side instead of having deliberately lied about, ignored and alienated him over so many years?
In the Race For Truth, Cancer Research UK are lagging behind!
Early in 1993, John Cowan was diagnosed with the Prostate Cancer which would eventually take his life. The diagnosis motivated John’s son, Jim, to create a fundraising event to support the fight against cancer.
Through the summer of 1993, he researched what events already existed and searched for a ‘gap in the market’ – a gap big enough that it could be fully exploited to raise significant funds and increase awareness.
Although his starting point was his father’s Prostate Cancer, he ended up creating an event which raised funds for, and raised awareness of, women’s cancers. That event was to be called ‘The Race For Life.’
Jim had already organised a number of different fundraising events for good causes and also organised some road running events.
Using the road running events as a starting point, he identified that women were seriously underrepresented in running events, often with fewer than 15% of fields. It occurred to him that, surely, more women must want to run these events but, for some reason, weren’t, So, he decided to discover why not?
He found three key things were preventing women from taking part in road running: 1. The distances were generally considered too long. At the time most events were 5 miles and further. 5km road events were few and far between, 5000m being seen more as a track athlete’s event.
2. The events that were available were not viewed as ‘female friendly.’ The general atmosphere was very male dominated and, it was felt, unwelcoming for women.
3. Existing races were overly competitive, very serious and, put simply, just not fun.
Jim realised that, providing a solution to these issues would combine very well with his desire to create a new fundraising event to support the fight against cancer. That solution was to create a series of 5km runs, open only to women, which focused on fun not on competition. He called his idea, ‘The Race For Life.’
Initially, Jim took his idea to a breast cancer charity which, following consideration, declined the idea having decided it would not work. Then a conversation with a friend at his local athletic club opened the door to making an approach to the Imperial Cancer Research Fund (ICRF – Cancer Research UK’s former name). That friend was about to start temping at the charity and promised to find a contact name for Jim to approach.
This she did, and on 5th October 1993 Jim wrote to ICRF’s Events Manager, Jill MacRae (nee Baker), outlining his idea. A meeting was arranged, which then led to Jim organising the very first Race for Life in Battersea Park in 1994.
It is time for Cancer Research UK to do the right thing, stop the lies, and recognise Jim for his amazing creation, one which has benefitted the charity by many hundreds of millions of pounds, opened up running to women, and which changed the fundraising landscape in the UK forever. And, one which should be a fitting tribute from a son to his deceased father.
In the Race 4 Truth, Cancer Research UK is lagging behind.
Below, a copy of Jim’s original letter proposing the Race for Life to ICRF/CRUK.
The charity sector’s favourite hypocrite is, once again, accepting recognition while continuing to deny any recognition to Jim Cowan, the man who created Race for Life, her charity’s biggest fundraiser.
Yesterday, Cancer Research UK (CRUK) were recognised by the World Health Organisation (WHO) for their “outstanding contribution to tobacco control.” And CRUK’s CEO, Michelle Mitchell wasted no time in telling the world via Twitter.
We are not saying the recognition Mitchell and CRUK received from WHO is not merited, we are highlighting how hypocritical it is to accept recognition for yourself while knowingly denying it to someone else; someone whose creation has raised hundreds of millions of pounds for your charity.
The Cambridge English Dictionary defines hypocrisy thus:
Hypocrisy (hɪˈpɒk.rɪ.si); a situation in which someone pretends to believe something that they do not really believe, or that is the opposite of what they do or say at another time: “There’s one rule for her and another rule for everyone else and it’s sheer hypocrisy.”
And in refusing to give the recognition rightly due to Jim Cowan, every time they accept recognition (individually or as an organisation), or bestow recognition on others, they are acting hypocritically.
Back in January we catalogued Mitchell and her charity’s shocking record of hypocrisy asking whether she is the UK charity sector’s biggest hypocrite?
It appears it is a crown she is proud to wear. But then, she does love a bit of recognition!
In the Race 4 Truth, Cancer Research UK are lagging behind!
It is a question we have been asked several times since launching the Race 4 Truth; “why don’t Cancer Research UK sue you?”
The answer, as CRUK are no doubt very aware, is a simple one.
You can’t sue someone for telling the truth. You can’t sue someone for reporting facts.
No, Cancer Research UK choose instead to stay silent. What else can they do without further incriminating themselves? Without exposing more hypocrisy? Without making up more stories about the Race for Life’s history?
Well, there is one thing they could do. Finally tell the truth. But we’re not holding our breath waiting for that to happen.
In the Race 4 Truth, Cancer Research UK are lagging behind.
Here at Race 4 Truth we have highlighted Cancer Research UK CEO Michelle Mitchell’s hypocrisy on numerous occasions.
We have also had a wry chuckle at her claims to ‘volunteer’ which, given her £250,000 pa salary, is a bit of a hollow claim given most people would define volunteering as giving up their spare time unpaid.
Well, she’s at it again. This time proudly Tweeting to the world that she had ‘volunteered’ at her local CRUK shop.
It is a ridiculous claim and, given the lengths many real volunteers go to for so many causes day in day out is more than a bit hypocritical.
But then, we have come to expect mind boggling hypocrisy from Mitchell. Indeed, if hypocrisy were a sport she would be world class. The £250,000 a year ‘volunteer’.
Instead of spending her time telling us about her fake volunteering, perhaps she could dedicate some time to bringing to an end over a quarter of a century of lies, deceit and hypocrisy and ensure her organisation finally recognise Jim Cowan for creating the Race for Life.
In the Race 4 Truth, Cancer Research UK are lagging behind!